Life Insurance

Life Insurance

GoodHope Insure Ltd. is proud to be the first digital platform of Life Insurance in Bangladesh, providing life insurance solutions designed to secure the financial future of individuals and their families, and the group of individuals under corporate entities.


Our life insurance policies, popularly called ‘Jibon Bima’ or ‘Jiban Bima’ in Bengali, cater to a wide range of needs, from breadwinners and stay-at-home parents to those with dependents, ensuring financial protection for loved ones in the event of an untimely death.


For breadwinners, life insurance in Bangladesh offers essential income replacement, covering everyday expenses, educational costs, and future financial goals. Stay-at-home parents, who contribute significantly through childcare and household management, are also covered.

Our policies help cover the costs of these services, ensuring the family can afford necessary help. Additionally, for those supporting children, elderly parents, or a spouse, life insurance provides financial stability, helping to pay off debts, cover living expenses, and fund future needs like college education or retirement.

GoodHope's digital platform simplifies the process of acquiring life insurance or Jibon Bima policy, offering transparency, convenience, and wide reach. We collaborate with multiple reputable insurance companies to provide the best products and solutions.


Our platform digitizes the entire insurance value chain, making it easy for users to understand and manage their policies, get claim assistance, and receive emergency support. Dedicated to financial inclusion and security, GoodHope empowers people with reliable, affordable insurance solutions.

What is Life Insurance?

Life insurance is a contract between a policyholder and an insurer. The insurer promises to pay a designated beneficiary a sum of money upon the death of the insured person or after a specified term. In return, the policyholder pays the premium to the insurance company.

Importance and Benefits of Life Insurance

Life insurance serves several crucial purposes:

  • Financial Protection for Loved Ones

    Provides a financial safety net for your loved ones in the event of your untimely death. It can replace lost income, cover outstanding debts, and provide funds for your children's education or your spouse's retirement.

  • Peace of Mind

    Ensures that your family will be financially secure if something happens to you, allowing them to maintain their standard of living and avoid financial hardship during an already difficult time.

  • Savings and Investment Tool

    Certain types of life insurance policies, such as whole life or universal life, can serve as a savings and investment vehicle for the future. These policies build cash value over time, which you can borrow against or withdraw for various purposes.

  • Final Expenses

    Covers final expenses, such as funeral costs and outstanding medical bills, alleviating the financial burden on your family during an emotionally challenging period.

  • Estate Planning

    Helps preserve your assets and provide liquidity to pay estate taxes, ensuring that your assets are distributed according to your wishes and minimizing the tax burden on your heirs.

  • Business Continuity

    For business owners, life insurance can ensure the continuity of the business in the event of the death of a key employee or partner. It can provide funds to buy out a deceased partner's share of the business or to hire and train a replacement for a key employee.

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Types of Life Insurance
Term Life Insurance

Term life insurance provides coverage for a specific term, such as 10, 12, 15, 20 or 30 years. These are also called as Endowment Life Insurance Policies. It has lower premiums compared to permanent life insurance and does not have a cash value component. This type of insurance is suitable for temporary needs like mortgage protection or income replacement and is ideal for young families or those on a budget. It also offers the option to convert to permanent life insurance in the future.

Permanent Life Insurance
  • Whole Life Insurance

    Whole life insurance provides lifelong coverage as long as premiums are paid. It features fixed premiums and a guaranteed death benefit and builds cash value over time. This type of policy offers the potential for dividends, which can be used to reduce premiums or purchase additional coverage. Whole life insurance is suitable for those who want lifelong protection and a guaranteed death benefit.

  • Universal Life Insurance

    Universal life insurance offers flexible premiums and death benefits. The cash value grows based on current interest rates, and policyholders have the option to adjust coverage as their needs change. This type of policy provides more flexibility and control over the policy compared to whole life insurance.

  • Variable Life Insurance

    Variable life insurance allows the death benefit and cash value to fluctuate based on investment performance. It offers a variety of investment options and the potential for higher returns but also comes with higher risk. This type of policy is suitable for those who are comfortable with investment risk and want the potential for higher returns.

  • The Family Life Insurance Policy

    The family Life Insurance policy is a combination of plans that provides insurance protection under one contract to all members of your family like, husband, wife and children. Usually, family policies are sold in packages of protection, such as BDT 500,000 for the main wage earner, BDT 3,00,000 for the spouse and BDT 2,00,000 for each child.

  • Indexed Universal Life Insurance

    Indexed universal life insurance combines features of universal life and variable life insurance. The cash value growth is tied to the performance of a market index, and it offers a guaranteed minimum interest rate. This type of policy provides the potential for higher cash value growth than traditional universal life insurance while offering downside protection with a guaranteed minimum interest rate.

Benefits of Life Insurance
  • Financial Protection for Loved Ones: Life insurance replaces lost income in the event of the policyholder's death, ensuring that loved ones can maintain their standard of living. It covers outstanding debts and final expenses, provides funds for children's education or a spouse's retirement, and offers peace of mind knowing that family members will be financially secure.

  • Estate Planning Tool: Life insurance helps cover estate taxes and preserve assets for heirs. It facilitates the transfer of wealth to future generations, provides liquidity to pay estate taxes and other expenses, and ensures that assets are distributed according to the policyholder's wishes. It can also be used to equalize inheritances among heirs.

  • Additional Living Benefits: Some permanent life insurance policies accumulate cash value over time, which can be accessed through loans or withdrawals. Optional riders can provide additional coverage for critical illnesses or disabilities, offering financial protection if you become seriously ill or unable to work. Long-term care riders can help cover the costs of extended medical care or assisted living services, and accelerated death benefit riders allow access to a portion of the death benefit if diagnosed with a terminal illness.

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Determining Your Life Insurance Needs
Factors to Consider
  • Current and Future Financial Obligations

    Ensure your coverage is sufficient to cover your current and anticipated future financial responsibilities, such as mortgage payments, outstanding loans, and everyday living expenses for your dependents.

  • Income Replacement for Dependents

    Your policy should provide enough funds to replace your income for a specified period, allowing your loved ones to maintain their standard of living.

  • Existing Assets and Savings

    Consider your existing assets and savings, as these can supplement the death benefit and support your beneficiaries.

  • Lifestyle and Spending Habits

    Your current lifestyle and spending habits play a significant role in determining the amount of life insurance coverage you need.

  • Inflation and Future Cost of Living

    Account for inflation and the expected increase in the cost of living over time to ensure the death benefit will be sufficient to meet your beneficiaries' needs in the future.

  • Number and Ages of Dependents

    The number and ages of your dependents significantly impact your life insurance requirements.

  • Outstanding Debts

    Ensure your coverage is adequate to pay off any outstanding debts, such as mortgages, car loans, or personal loans.

  • Anticipated Future Expenses

    Consider significant future expenses, such as your children's college education or their weddings.

Assessing Your Needs

To determine the appropriate coverage amount, consider using the DIME method, which accounts for Debt, Income replacement, Mortgage, and Education costs. Alternatively, a general rule of thumb is to have coverage equal to 10-15 times your annual income. Assess your short-term and long-term financial goals, such as saving for retirement, starting a business, or leaving a legacy.


Your life insurance coverage should align with these goals and provide the necessary funds to achieve them. Use online calculators and tools to estimate your coverage needs, and consult with a financial advisor or insurance professional for personalized guidance.

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Choosing the Right Life Insurance Policy
Comparing Policies

When comparing life insurance policies, consider the following factors:

  • Premiums and Affordability: Find a policy that fits within your budget while still providing adequate protection for your loved ones.

  • Policy Terms and Conditions: Carefully review the terms and conditions of each policy, paying attention to exclusions, riders, and any limitations on coverage.

  • Insurer's Financial Stability and Reputation: Look for companies with strong financial ratings from independent agencies like M. Best, Moody's, or Standard & Poor's.

  • Conversion and Renewal Options: If considering a term life policy, look for one that offers conversion privileges and renewal options.

  • Death Benefit Amount and Potential for Growth: Ensure the death benefit amount will be sufficient to cover your family's needs, and evaluate the potential for cash value growth within the policy.

  • Flexibility to Adjust Coverage: Look for policies that offer flexibility to adjust coverage as your circumstances evolve.

  • Availability of Riders and Additional Benefits: Consider which riders might be valuable for your specific situation.

Understanding Riders and Add-ons

Riders are optional add-ons that can enhance your life insurance coverage. Some common riders include:

  • Death Benefit: Provides an additional death benefit if the insured dies as a result of a covered accident.

  • Waiver of Premium: Waives premium payments if the insured becomes disabled and unable to work.

  • Accelerated Death Benefit: Allows the insured to access a portion of their death benefit if diagnosed with a terminal illness.

  • Disability Income Rider: Provides a monthly income if the insured becomes disabled and unable to work.

  • Return of Premium Rider: Refunds some or all of the premiums paid if the insured outlives the term of their policy.

  • Long-term Care Rider: Allows the insured to access a portion of their death benefit to cover the costs of long-term care.

  • Critical Illness Rider: Provides a lump sum payment if the insured is diagnosed with a covered critical illness.

  • Child Term Rider: Provides term life insurance coverage for the insured's children.

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Applying for Life Insurance or How Do You Get Life Insurance
The Application Process

The application process for life insurance typically involves the following steps on how do you get life insurance:

  • Completing an Application:

    Provide detailed information about your personal and financial situation, including your age, health history, occupation, income, and assets.

  • Medical Exams and Health Questions:

    Most life insurance policies require a medical exam to assess your overall health and identify any pre-existing conditions.

  • Underwriting Process and Risk Assessment:

    The insurance company's underwriting department reviews your application and medical exam results to assess your risk level.

  • Honesty and Accuracy in the Application:

    Provide truthful and accurate information throughout the application process to avoid jeopardizing your coverage.

Underwriting and Approval

Underwriters assess your risk by evaluating various factors that could impact your life expectancy and the likelihood of the insurer having to pay out a claim. They review your application, medical exam results, and additional information from third-party sources.


Possible outcomes include approval at the applied-for rate, approval at a higher premium rate, or denial of coverage. Insurers use risk classifications to group applicants with similar risk profiles and assign appropriate premium rates.

Policy Issuance and Activation

Once your life insurance application is approved, the insurer will issue your policy documents. Carefully review your policy documents to ensure all information is accurate and that you understand your rights and responsibilities as a policyholder.


Make your initial premium payment to activate your coverage, and store your policy documents in a safe and secure location. Regularly review your policy and beneficiary designations to ensure they remain up-to-date and aligned with your current life circumstances and goals.

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Managing Your Life Insurance Policy
Premium Payments
  • Frequency and Methods

    Choose a payment frequency that aligns with your budget and financial goals. Many insurers offer various payment methods, including automatic bank drafts, credit card payments, or online bill pay.

  • Grace Periods and Lapses

    Life insurance policies typically have a grace period during which you can make a late payment without losing coverage. If you miss a payment and don't pay within the grace period, your policy may lapse.

  • Automatic Premium Loans

    Some permanent life insurance policies offer an automatic premium loan feature, which uses your policy's cash value to cover missed premium payments.

  • Policy Reinstatement

    If your policy lapses due to non-payment, you may have the option to reinstate your coverage within a specified timeframe.

Updating Your Policy
  • Changes in Beneficiaries: Life changes, such as marriage, divorce, or the birth of a child, may necessitate updating your policy's beneficiaries.

  • Adjusting Coverage Amounts: As your financial obligations and goals evolve, you may need to adjust your life insurance coverage amount.

  • Reviewing and Updating the Policy Regularly: Regularly review your life insurance policy to ensure it continues to meet your needs.

  • Life Events that May Require Policy Changes: Major life events can significantly impact your life insurance needs. These events may require adding or removing beneficiaries, adjusting coverage amounts, or purchasing additional policies.

Filing a Claim
  • Steps to File a Claim

    Contact the life insurance company as soon as possible to begin the claim process. The insurer will provide instructions on the necessary documents and forms to complete.

  • Documentation Required

    Beneficiaries typically need to submit a completed claim form, a certified copy of the death certificate, and the original policy document.

  • Beneficiary's Responsibilities

    Beneficiaries are responsible for initiating the claim process and providing the necessary documentation to the life insurance company.

  • Claim Processing and Payout

    Once the insurer receives the completed claim form and required documents, they will review the claim and issue the death benefit payment to the beneficiaries according to the policy's terms.

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Why Choose GoodHope For Your Life Insurance Solutions?

GoodHope Insure partners with the best life insurance companies in Bangladesh enabling you comparing your necessary policy from different insurers in one platform. This feature helps you find the appropriate policy at a competitive price.

Expertise

GoodHope Insure Ltd. boasts the largest pool of professionals with profound expertise in all areas of the insurance business. This includes product innovation, development and pricing, distribution, underwriting, customer services, and claims settlement. The team is well-versed in the latest industry trends and best practices, ensuring clients receive the most comprehensive and innovative insurance solutions available.

Comprehensive Market Knowledge

GoodHope's deep understanding of the insurance market allows it to identify the most competitive and cost-effective policies for clients. The company leverages its market knowledge to negotiate favorable terms and premiums with insurance providers, ensuring clients receive the best value for their money.

Continuous Training and Development

GoodHope invests heavily in the ongoing training and professional development of its team members. This commitment ensures that the staff remains at the forefront of industry trends and can provide the highest level of service to clients. The team regularly attends workshops, seminars, and conferences to enhance their skills and knowledge.

Strong Partnerships

GoodHope has established strong partnerships with top-rated insurance companies and reinsurers. These partnerships give GoodHope access to a wide range of products and services, allowing it to offer clients the most comprehensive and reliable insurance solutions available in the market. GoodHope shall enable you find the best life insurance in Bangladesh in a single basket.

Proven Track Record

GoodHope has a proven track record of delivering customized insurance solutions that meet the unique needs and preferences of each client. The company takes the time to understand clients' specific situations and goals, ensuring that the policies recommended are perfectly aligned with their requirements.

Commitment to Transparency and Ethics

GoodHope maintains complete transparency and adheres to the highest ethical standards in all business dealings. Clients can trust GoodHope to provide honest and unbiased advice, always keeping their best interests at the forefront. This commitment to ethical practices builds long-term relationships based on trust and integrity.

Exceptional Customer Service

GoodHope is dedicated to providing the best customer service and claims support. The company ensures that clients receive prompt and fair claims settlement and offers a customer satisfaction guarantee. The team is always available to answer questions, provide guidance, and assist with claims, ensuring clients receive the support they need when they need it.

Technology-Driven Solutions

GoodHope has invested in a next-generation, IT-enabled services platform that streamlines operations and ensures smooth and fast service delivery. The user-friendly online policy management system allows clients to easily access their life insurance policy information, make updates, and view coverage details. The mobile app enables on-the-go policy management and claims filing, providing clients with convenience and flexibility.

Competitive Pricing

GoodHope offers affordable premiums without compromising on coverage quality. The company provides discounts for healthy lifestyles and multiple policies, ensuring clients get the best value for their money. GoodHope is committed to transparent pricing with no hidden fees and regularly reviews and adjusts premiums to remain competitive.

Vision for the Future

GoodHope aims to develop an independent, world-class InsurTech platform in Bangladesh. The company is committed to driving innovation in insurance products and establishing Smart Bangladesh. By expanding its reach to serve more customers nationwide and contributing to the growth and development of the insurance industry in Bangladesh, GoodHope is poised to make a significant impact on the market.

Social Responsibility

GoodHope strives to be a socially responsible corporate citizen, making a positive impact on the communities it serves. Through CSR initiatives, volunteer programs, and partnerships with local organizations, GoodHope contributes to the social and economic well-being of the people of Bangladesh.


By choosing GoodHope, clients can be confident that they are working with a team of professionals who are passionate about helping them protect what matters most.

People Also Ask

Ans:Life insurance provides a monetary payout to your beneficiaries upon your death, helping them cover living expenses, debts, and other financial needs.

Ans:Yes, it can help pay off debts like student loans and cover funeral costs, which average between [Add price] and [Add price] in Bangladesh. It's also cheaper to buy when you're young.

Ans:Yes, both spouses should have life insurance to prevent financial hardship if one dies, especially if both incomes are needed to maintain the household.

Ans:The amount depends on your financial obligations, dependents, and future expenses. A common recommendation is coverage equal to 10-15 times your annual income.

Ans:Yes, you can have multiple policies from different sources, such as your employer and a private insurer. Both policies will pay out upon your death.

Ans:Choose a company with strong financial ratings from agencies like A.M. Best, Moody's, or Standard & Poor's. Check their reputation and customer reviews.

Ans:The process includes completing an application, possibly a health questionnaire, and a physical exam. The insurer will then review your application and inform you if you are accepted or declined.

Ans:Most policies have a grace period of 30-31 days. If you miss a payment and don't pay within this period, your policy may lapse, ending your coverage.

Ans:Review your coverage annually or after significant life events like marriage, childbirth, or a major financial change to ensure it still meets your needs.

Ans:Yes, you can update beneficiaries, adjust coverage amounts, or add riders. Some changes may require additional underwriting or medical exams.

Ans:Premiums are influenced by age, health, lifestyle habits (e.g., smoking), occupation, and the type and amount of coverage. Healthier, younger individuals typically pay lower premiums.

Ans:Cash value is a component of permanent life insurance that grows over time and can be borrowed against or withdrawn. It serves as a savings element within the policy.

Ans:Insurers assess your health through medical exams and questionnaires. Poor health or pre-existing conditions can lead to higher premiums or denial of coverage.

Ans:Death benefits are generally tax-free. However, if the policy has a cash value component and you get interest on that cash value, there may be tax implications on the interest amount.

Ans:The contestability period, usually the first two years, allows insurers to investigate and deny claims if they find misrepresentations in the application. The suicide clause states that if the insured dies by suicide within a specified period (usually two years), the death benefit may not be paid out.

Ans:Participating policies may pay dividends based on the insurer's financial performance, while non-participating policies do not. Dividends can be used to reduce premiums or purchase additional coverage.

Ans:Policy loans allow you to borrow against the cash value of your permanent life insurance policy. Interest is charged, and if not repaid, the loan amount is deducted from the death benefit.

Ans:To avoid lapses, make premium payments on time and set up automatic payments if possible. Communicate with your insurer if you face financial difficulties to explore options like premium loans or temporary coverage reductions.

Ans:Contact your insurer to request the necessary forms. Provide the full names, addresses, and social security numbers of your new beneficiaries and specify the percentage of the death benefit each should receive.

Ans:Contact your insurer to discuss available options, such as changing the payment frequency or setting up automatic bank drafts. Understand any potential impact on your coverage before making changes.

Ans:Consult with your life insurance expert or the insurer's customer service team of GoodHope to understand the process, potential consequences, and alternatives. Surrendering a policy may result in taxable income or fees.

Ans:Life insurance can fund trusts, pay estate taxes, equalize inheritances, or provide for charitable giving. Work with your life insurance expert and estate planning attorney to develop strategies that maximize the benefits of your policy.

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